I might agree had I been doing an objective review or something. But what I've done is: Desired a smallish tablet with a great screen and 3:4 aspect ratio for media consumption. Specifically Kindle ebook reading, Amazon Prime Video, and web browsing. Anything else (e.g. games) is gravy. I wanted the lowest price possible, of course, as would anyone (unless this would be pocket change for them). Ooh, lookie lookie! A Windows tablet with a 9.7" iPad Air quality screen! For only $95!! I could save a bundle! Could that do it? Let's try! Darn it, it totally fails one-third of my requirements. I didn't realize that even the Windows 8.1 Kindle app was defunct. My bad. The Amazon Video won't download on Windows, but I expected that downside. Also, the battery charging and endurance times suck more than my Fujitsu Q584 10.1" with its 2560x1600 screen (it can get ten hours at times). A LOT worse than I allowed for--I mean, it was a $299 tablet originally, right? What's with this? I could live with it for a $95 tablet, but see #3. Hm, this means all Windows tablets are out. Drat! And I dislike Android & Google. Double-drat! It's going to have to be iPad? Really? That's going to cost!! I bite the bullet and buy a used iPad (it's on its way) and the NuVision is packed up and ready for dstraussing. Ta-da! That's my process. Am I an idiot? Yes, yes, I know that, you don't have to rub it in. But, for me, the comparison shopping came down to this.